Yesterday, Adidas had a huge launch for its new proprietary BOOST
foam. The brand states the BOOST compound has the “highest energy return in the
running industry,” and the perfect balance
between cushioning and energy return in all temperatures. Erik Liedtke stated, “Energy
Boost will reset the running industry and pave the way for all future performance
footwear.” Temperature test taken to 104 and -4 degrees Fahrenheit, revealed BOOST to be 3X more temperature-resitant than
standard EVA material. Check out the video from the Adidas Event in NYC here: http://youtu.be/w2WDVs-_fBo
Thursday, February 14, 2013
Monday, February 11, 2013
Salomon Fellraiser Video - Outdoor Retailer 2013
Checkout this Runningshoes.com video on the Fall 2013 Salomon Fellraiser found at Outdoor Retailer 2013. The Fellraiser looks like the perfect option for trail runs and ultramarathons.
Friday, February 8, 2013
Saucony Kinvara 4 - May 2013 Release
Saucony’s Kinvara series has developed a cult like
following amongst lightweight and minimal fans. In May 2013, the successful 4mm
drop shoe will be receiving an update with the addition of the Kinvara 4. Not a
huge change from the popular Kinvara 3, but look for an improved upper design
and the addition of a PowerGrid heel insert. The stripped down upper, increases
breathability and has a much softer feel during foot flexion. Updating to Saucony
PowerGrid cushioning will give a smooth transition from heel to toe. Look for
the Saucony Kinvara 4 in May 2013 for $100.
Thursday, February 7, 2013
New Balance Trail 1010v2 - Fall 2013
Minimal platforms with a little more cushioning seemed to
be dominating the updates for 2013. The New Balance Minimus line has been
extremely successful and the NB 1010 Trail Shoe is no different. The Boston based
brand will be updating to the Trail 1010v2 in Fall 2013. As described in the
video below, the New Balance 1010v2 offers a lower (4mm drop) ride, an aggressive
Vibram outsole and a protective impact plate. The updates are mostly seen in
the upper with TPU film supports and a new tongue design. The New Balance
1010v2 trail running shoe will retail for $110.
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